A brand refreshed means little to nothing if you don’t address the challenges your business is facing. True impact comes when internal change and external expression are in sync. In this session, we’ll explore: - How brand should be an expression of meaningful business transformation - What it takes to connect strategy, culture, and creativity - Why marketers need to step up—beyond creative and campaigns—to lead change from the inside-out As always, we’ll wrap up with practical takeaways and a live Q&A. More details: Online event 25th of June 12 - 1pm BST Free to attend Your host: Mark Cullen