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Navigating the Identity Crisis in the CPA Profession

The CPA profession faces an identity crisis, with challenges in the candidate pipeline, non-attest services' role, and CPE's effectiveness. This webinar explores the impact of the fifth-year requirement, the value of consulting services, the need for engaging CPE, and the use of the CPA designation in non-traditional roles. Join our expert panel as we discuss solutions to navigate the profession's challenges and opportunities and redefine the CPA identity in an ever-changing landscape. In this webinar, you'll learn: ✅ Identify and analyze the key challenges facing the CPA profession ✅ Evaluate the benefits and drawbacks of the fifth-year requirement for various stakeholders ✅ Examine the importance of consulting services provided by CPAs, their significance in the profession ✅ Assess the current state of Continuing Professional Education (CPE) in the accounting profession ✅ Develop strategies and recommendations to address the challenges facing the CPA profession ⬇️ Reserve your spot today ⬇️ 🔔 Earn NASBA-approved CPE and IRS-approved CE via the Earmark app 📲 https://earmarkcpe.com/ Register for CPE: https://earmark.app/course/8e6ea223-49ff-4e71-9017-531606b95f3a About the instructors: Blake Oliver, CPA: Blake is the founder and CEO of Earmark. He co-hosts The Accounting Podcast, the most popular podcast for accountants and bookkeepers worldwide. He has been named one of Accounting Today’s top 100 most influential people and recognized as one of CPA Practice Advisor’s “40 Under 40” in the accounting profession. https://www.linkedin.com/in/blaketoliver/ Steven Sacks, CPA, CGMA, ABC: Steven serves professional service firms, not-for-profit membership associations and educational institutes through research and issues management, organizational strategy and governance. He is the author of the book The New Fundamentals: Practical Guidance for Today’s Accounting Firms, published in 2020. https://www.linkedin.com/in/stevenesacks/ David Bergstein, CPA, CITP, CGMA: David is a seasoned innovator in the accounting software industry, is a digital evangelist and a catalyst for change. David extends his reach as a blogger, podcaster, author, teacher, and international speaker, making his mark on various platforms to share his insights and expertise on the future of accounting. https://www.linkedin.com/in/davidbergstein/ Learn more about Earmark Media: http://podcast.earmarkcpe.com
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