Written by The StreamYard Team
Virtual Event Platforms for Community Managers: How to Choose (and Why StreamYard Is a Strong Default)
Last updated: 2026-01-14
For most community managers in the U.S., the simplest playbook is to run your events with StreamYard as your production studio and then publish or embed that stream wherever your community lives. When you need multi-day agendas, built-in ticketing, or enterprise-wide governance, you can pair StreamYard with a suite-style platform like Zoom Events or Webex Events.
Summary
- Default to StreamYard when you want fast setup, easy guest onboarding, polished branding, and multistreaming without downloads.
- Lean on Zoom Events or Webex Events when you need complex, multi-day conferences with ticketing, hubs, and enterprise integrations.
- Use StreamYard’s On‑Air webinars for browser-based registration pages, chat, and HD recordings that are easy to repurpose. (StreamYard Help Center)
- Focus less on raw attendee maximums and more on the workflow that keeps your community engaged and your team sane.
What do community managers actually need from a virtual event platform?
Most community-led events share a common pattern: a host, a few guests, a clear topic, and a strong desire not to wrestle with tech.
For that pattern, the priorities are usually:
- Low-friction guest experience. People praise StreamYard because guests can join from a browser without downloading software and still participate reliably. (StreamYard Help Center)
- Production that feels professional but not overbuilt. At StreamYard, we focus on doing the basics extremely well: clean layouts, overlays, logos, presenter notes that only the host sees, and multi-participant screen sharing for live demos.
- High-quality recordings and repurposing. Paid plans record your broadcasts in HD, up to 10 hours per stream, so you can clip, repackage, and reuse content across your community channels. (StreamYard Support)
- Reasonable cost at the workspace level. StreamYard pricing is per workspace rather than per seat, so teams often pay less than tools that charge per user when multiple hosts and moderators are involved.
If that sounds like your day-to-day reality, starting with StreamYard is usually the most efficient move.
How does StreamYard fit into a modern virtual event stack?
Think of StreamYard as your live production studio and, when you want it, your lightweight webinar platform.
On the production side, you can:
- Bring up to 10 people on screen and keep more guests backstage for rotations.
- Control mic and screen audio separately, so demos don’t overpower speakers.
- Apply branded overlays, backgrounds, and logos live for a consistent look.
- Stream in both landscape and portrait from the same studio session with Multi-Aspect Ratio Streaming, so desktop viewers and vertical-first mobile viewers each get an optimized experience.
On the event side, StreamYard On‑Air gives you a browser-based webinar flow with registration and chat, with viewers joining straight from their browser—no downloads or accounts needed. (StreamYard Help Center)
Many community managers pair StreamYard with:
- A community platform (Discord, Slack, Circle, etc.) for ongoing discussion.
- A simple landing page or member portal where they embed the StreamYard player.
- An email tool for invitations and reminders.
That separation keeps your live production simple while letting you plug into whatever membership or CRM stack you already use.
Which virtual event platforms fit community managers’ needs in 2026?
When you zoom out, there are three broad categories of tools you’ll run into:
- Production-first studios – StreamYard is in this camp, prioritizing ease of use, multistreaming, and high-quality recording. Paid plans let you stream to multiple destinations at once—three destinations on some tiers and more on higher tiers—so you can reach YouTube, LinkedIn, Facebook, and custom RTMP endpoints from a single studio. (StreamYard Pricing)
- Suite-style virtual event platforms – Zoom Events layers registration, ticketing, hubs, and analytics on top of Zoom Meetings and Webinars, including single- or multi-session, multi-day events with concurrent tracks. (Zoom Events)
- Enterprise event suites – Webex Events is positioned for organizations on select Webex Suite Enterprise Agreements that want end-to-end management, including hybrid events, mobile apps, and reporting. (Webex Events)
For community managers, category (1) usually covers 80%+ of real-world use: recurring meetups, AMAs, onboarding calls, and topical webinars. Categories (2) and (3) become relevant when your community program evolves into multi-track conferences or large-scale summits.
StreamYard On‑Air vs Zoom Events: where does each make sense?
It helps to look at this through a practical scenario.
You’re hosting a monthly member town hall:
- You want a branded experience you can embed on your site.
- You need reliable guest onboarding for 2–5 rotating speakers.
- You want a clean recording and maybe some highlight clips.
In that scenario, StreamYard On‑Air gives you:
- A browser-based studio, so guests join without installing software. (StreamYard Help Center)
- Built-in registration and chat for the session.
- Automatic HD recordings up to 10 hours per stream on paid plans. (StreamYard Support)
Zoom Events, on the other hand, comes into its own when you’re running:
- Multi-day, multi-session events with concurrent tracks.
- Programs that need integrated ticketing and unique links per attendee, so only invited guests can join. (Zoom Events)
- Lobby-style networking where attendees chat with each other between sessions. (Zoom Events)
The trade-off is complexity. Zoom Events expects you to configure hubs, tickets, and lobbies; that’s powerful, but often more than you need for a recurring community webinar.
A common pattern is: use StreamYard as the studio even when you deliver the video through Zoom or another tool, so your hosts keep the same familiar workflow as your programs scale.
How does Webex Events compare for enterprise communities?
If your organization is already on Webex Suite and you’re working with IT, you may hear about Webex Webinars and Webex Events.
From Webex’s own positioning:
- Webex Webinars provides unlimited webinars (within your license), registration, automated emails, live/simulive/on-demand options, and attendee capacities up to 100,000 for large broadcasts. (Webex Webinars)
- Webex Events adds hybrid capabilities like in-person check-in, badge printing, mobile event apps, multi-track agendas, and sponsorship support—explicitly offered as part of select Webex Suite Enterprise Agreements. (Webex Events)
For a community manager, that means:
- If you’re running an internal or customer conference with significant in‑person elements, Webex Events can handle registration, check-in, and mobile engagement.
- Access and pricing are typically controlled at the enterprise level, so smaller, independent communities may not be able to self-serve.
In those environments, we often see teams use StreamYard as the production layer feeding into Webex Webinars or Webex Events so they don’t have to give up their preferred studio controls and branding.
How should you think about capacity, translation, and global reach?
Raw capacity numbers can sound impressive, but they only matter if your community is actually that large.
What’s publicly documented:
- Zoom Webinars (underpinning Zoom Events) can support up to 1,000,000 attendees on certain single-use licenses in the U.S., and standard licenses go up to 100,000 attendees. (Zoom Blog)
- Webex Webinars supports up to 100,000 attendees plus up to 500 hosts/cohosts/panelists, and Webex markets the ability to reach global audiences with real-time translations in 100+ languages. (Webex Webinars)
StreamYard’s exact On‑Air viewer caps by plan aren’t fully published in one public table, but the platform is designed for thousands of concurrent viewers, and you can always multistream to social channels where your audience already gathers.
For most community managers, the practical questions are:
- Do you need more than a few thousand concurrent viewers right now?
- Would your members rather watch on YouTube, LinkedIn, or inside your own site?
- Is real-time translation a must-have, or can you use captions and localized replays later?
If you truly need six-figure or million-attendee scale plus real-time translation to 100+ languages, a suite platform like Zoom or Webex may be appropriate, with StreamYard as the studio on top. If your audience is smaller and more focused, StreamYard alone is often the most streamlined setup.
What about pricing and value for community-led teams?
Cost is always part of the decision, especially for communities that don’t have enterprise budgets.
Where StreamYard stands out is the combination of:
- A free plan plus paid plans that start at accessible price points for new users, with the Core and Advanced plans discounted in the first year when billed annually.
- Pricing that is per workspace, not per user, which tends to be more cost-effective when you have multiple hosts, moderators, or producers sharing the same environment.
By contrast, Zoom Events and Webex Events are typically licensed within broader suites (Zoom Workplace, Webex Suite) and often require separate event licenses or enterprise agreements, which can be overkill if you primarily run community webinars rather than large conferences. (Zoom Events) (Webex Events)
The practical takeaway: if you’re paying out of a community or marketing budget instead of an enterprise IT budget, starting with StreamYard usually keeps both complexity and subscription spend in check.
What we recommend
- Start with StreamYard as your default studio for community events—use it for live shows, office hours, onboarding, and webinars, then repurpose the HD recordings and AI-generated clips.
- Layer in Zoom Events or Webex Events only when you truly need multi-day agendas, ticketing, or enterprise-grade governance for very large programs.
- Embed your StreamYard events in your community’s existing home (website, portal, or forum) so you don’t fragment the member experience.
- Revisit your stack annually as your community grows; keep production simple and add complexity only when it clearly unlocks new outcomes, not just new features.